You don’t need more leads—you need a structured, stakeholder-driven sales process that wins technical projects.

Venti Red Logo
Venti Red Logo

We help technical solution providers win complex, high-value projects by embedding a structured sales framework that aligns stakeholders, shortens cycles, and increases bid success across the GCC.

Sales teams are struggling to adapt.

They’re entering too late, chasing RFQs, and discounting to win low-margin deals. Traditional sales models—focused on product pushes and quarterly pressure—don’t hold up in multi-month buying journeys shaped by consultants, technical specs, and capital approval gates.

“Venti Red activates where it matters most—before the specs are written, before the competition arrives.”

Aligning Sales with the Way Projects Are Bought

At Venti Red, we specialise in transforming reactive sales teams into proactive deal-shapers.


Our Project Sales Framework is built for companies selling into capital projects, long-cycle engagements, or solution-based enterprise accounts. We help you:

  • Position earlier in the decision cycle — before specs and budgets are locked

  • Build stakeholder consensus across technical and commercial teams

  • Increase win rates and margins without depending on price cuts

  • Create predictable deal flow through influence, not hope

This is more than sales training. It’s a strategic methodology tailored to your market, your team, and your pipeline.

Capital project sales strategy consultation for B2B companies
Capital project sales strategy consultation for B2B companies

Why Now?

Venti Red bridges this gap. We help you align sales execution with capital project logic, giving your team the clarity and tools to lead—not chase—deals.
  • Buying processes have matured—but most sales strategies haven’t.

  • Revenue teams are under pressure to deliver higher ROI with fewer resources.

  • Projects are growing in complexity—so influence, timing, and insight matter more than ever.

Let’s Map Your Project Sales Strategy

Low pressure. High impact. Fully tailored to your industry and pipeline.

Book a free 30-minute strategy session with a Venti Red advisor. We’ll evaluate your current approach and show you how to shift from late-stage bidding to early-stage